Product or service details: Specify Description, Quantity, Rate, Amount and Subtotal. The more details you include on the invoice, the better. This way, your client will know exactly what they are paying for upon receiving the invoice. Make sure that your client can understand every item, so that as soon as they receive the invoice, they can pay you instead of asking questions and delaying the process.
For any type of business to succeed, you have to get paid. So whether you do one freelance gig a month or run a full-time writing business, you need to calculate the time you've worked and bill your clients for it.